Have you decided to create and launch a mobile application for your business? If not, then it’s high time to do so. It is recommended to focus more on Android App Development first than iOS.
As per a report by eMarketer, about 90% of mobile internet time is spent on apps. The report says that adult smartphone users spend around 4 hours per day using their mobile internet. And, 88% of that time is spent in mobile apps instead of a browser. This emphasizes the importance of creating mobile applications for today’s businesses.
Regarding revenue generation through mobile applications, it is vital to note that the app revenue has risen enormously over the past decade. According to a report by Statista, revenue generation through mobile applications is expected to reach about $1 trillion in 2023. Therefore, those still confused about building a mobile application must start planning to build one for their business.
One important thing to keep in mind is that the focus should be on optimizing the websites for mobile and developing responsive and customized applications.
Besides, there is so much to take into consideration when planning to build a mobile application. One such important consideration is choosing the right operating system. The decision to launch an app on a particular platform can greatly impact the success of a company.
Currently, there are two primary platform choices for businesses to launch their app: Android and iOS. Google and Apple engineers iOS power android. Both Apple and Android have a huge number of users worldwide. Both these operating systems have completely different ways of running the platforms. These platforms are different from each other in terms of development costs, restrictions, and functionality.
However, Android holds a larger market share (above 51%) than Apple (around 47%). Many businesses these days prefer to hire android developers to develop apps to target many customers globally.
Top-notch App Categories in 2020
Here is the list of some top categories of apps for iOS and Android app categories in 2020, have a look:
Top iOS App Store categories in 2020 include:
- Games: 2690 million
- Photo & Video: 703 million
- Entertainment: 618 million
- Utilities: 549 million
- Shopping: 546 million
Top Google Play Store categories in 2020 include:
- Games: 12.37 billion
- Tools: 1.82 billion
- Entertainment: 1.45 billion
- Social: 1.18 billion
- Video: 1.12 billion
Stats Related To Global App Downloads By Quarter
Here are some of the key stats about worldwide app download:
- In Q1 of 2015, around 10.4 billion app downloads from Google Play Store and around 5.4 billion app downloads from iOS App Store. The overall downloads were 15.8 billion.
- In Q2 of 2015, around 11.3 billion app downloads from Google Play Store and around 5.2 billion app downloads from iOS App Store. The overall downloads were 16.5 billion.
- When looking at the stats of worldwide app downloads by a quarter in the year 2020, In Q1 of 2020, total app downloads from Google Play were 24.3 billion and 9.3 billion app downloads from iOS App Store. The overall downloads were 33.6 billion.
From the above-mentioned stats, it is clear that the Google Play store is the leading platform for downloading mobile applications worldwide.
Reasons Behind Android App Development Popularity
Some of the key reasons why developers and businesses should focus more on Android app development than iOS include:
Android is based on an open-source environment. Several mobile phone operating systems like iOS are protected by several laws, copyrights, regulations, and other conditions. However, Google has kept Android as an open-source platform. It means that several active developers from worldwide can contribute their best to augment this platform.
Reduced Development Cost:
It allows greater flexibility to developers. The platform lets developers plug-in pre-built modules, thereby reducing the cost of development greatly.
Android Targets A Large Number of Customers
Several people these days wish to get top features at a lower price. As compared to iOS, Android-powered smartphones are available at many affordable rates. Besides, without jailbreaking, an iPhone does not support all the SIMs. This is not the case with Android, as it can support any SIM.
Though the Android operating system holds a larger market share globally, it’s interesting to know that competition is much lighter here than in the Apple App Store.
To conclude, Android is the best and profitable platform to develop an app for your business. If you choose to launch your app on Android, make sure to hire an Android programmer with good experience in building highly stable and secure apps for this platform.
If you like to discuss more Android or contribute your thoughts about this platform, please pour your suggestions and queries in the comment section.