What is Direct Routing?

Direct Routing is a method used to connect unified communication platforms to external telephone networks using a VoIP provider. Instead of relying on the platform’s calling plans, businesses can use their existing SIP trunks or VoIP services to route calls, offering more flexibility and cost control. This setup involves configuring a Session Border Controller (SBC) to sit between the platform and the VoIP provider, managing call flows, and ensuring security. Direct Routing gives companies greater control over number management, compliance, and call quality, making it a popular choice for enterprises wanting to fully integrate VoIP with collaboration tools. It’s especially useful for organizations with complex routing needs or existing telephony infrastructure they want to keep.